Growth and advertising
See who else sends you business — partners, directories and AI assistants.
Referral traffic is usually one line at the bottom of a report, which is why paid directory renewals get approved for years without anyone checking them. Siteleon splits that line into the sources it is actually made of — the trade association listing, the two directories you pay for, the property management partner who links to you, and the AI assistants that now hand people a shortlist when they ask for a contractor. Each row carries what the source sent, what that became and what the work was worth, so a renewal turns into a decision you can price. In an example month, a paid directory sent 68 visits and one enquiry, while the hotel association listing sent 31 visits and two maintenance contracts. Where a listing still shows an old phone number or a service you no longer offer, that appears as an action rather than sitting unnoticed.
Every source is priced by what it returned.
Partners, directories and listings are reported on the same customers-and-revenue basis as paid and organic. That makes the annual directory invoice something you can hold against a figure instead of a feeling.
AI assistants are a visible source.
Visits arriving from assistant answers are separated out rather than dropped into direct traffic, with the page they landed on and what they did next. Nobody can promise you a mention in those answers, but you can at least see the ones you are already getting.
Listings are checked against your facts.
Your business facts — hours, coverage, services, phone number — are the reference, and Siteleon flags the listings and profiles that no longer match after you change one. Fixing the mismatch is proposed as a job with a list, not left to memory.
Growth
The rest of this area.
Every channel judged on customers and euros, with advertising you run by stating a service, a city and a budget.
Organic
Which searches bring people who become customers, and which page deserves the next hour of work.
Advertising
Say what you want more of, where, and for how much. The report comes back in customers and cost per customer.
Conversion
Where people stop short of contacting you, on which device, and the one change with the most evidence behind it.
Revenue
Payments and won deals read backwards to the pages and sources that earned them, once those systems are connected.
Growth Recommendations
A short ordered list of what to do next, what prompted each one, and which of them need your approval.
Your business online. Built to adapt.
Start with the site you already have, or create something new. Siteleon helps you build it, understand it and keep improving it as the business changes.
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