Understand
See the path to every enquiry, and the step where the rest gave up.
A conversion in Siteleon is a real thing the business received: a quote request, a booking, a call, a completed form. Each one keeps the path that produced it — the search someone made, the pages they read, the days between the first visit and the enquiry — so you can see what the site actually had to do to earn it. The same page shows the other side: which field on the quote form people stop at, on which device, and how many never came back. It is the difference between being told your form converts at four per cent and being shown that mobile visitors leave at the field asking for a building address. Only one of those tells you what to change.
Every conversion keeps the path behind it.
The search, the first page, the pages read on the way, the time it took. That path travels with the enquiry into the customer record, so whoever calls the lead back already knows what they were reading.
Abandonment is reported field by field.
Siteleon shows where people stop inside a form, split by device, rather than giving you a single completion rate. A long quote form that works on a laptop and fails on a phone shows up as exactly that.
Calls and bookings count as conversions.
Tapped phone numbers, Calendly bookings and enquiries that arrive through connected inboxes are counted alongside form submissions. An enquiry does not stop being one because it did not arrive through a web form.
Analytics
The rest of this area.
What happened, why it happened and what to do next — in sentences about your business, with the charts kept underneath.
Overview
Open it on Monday: who arrived, who got in touch, what changed since last week, and the one thing worth doing next.
Acquisition
Search, ads, referrals, direct and AI assistants — ranked by the customers each one produced, not the clicks it sent.
Content Performance
Which pages earn attention, which earn enquiries — rarely the same pages, and the difference decides what you write next.
Performance
Core Web Vitals reported as the visitors who waited, with the page and the file responsible named.
Traffic Quality
Bots, scrapers and worthless paid clicks separated from real people, so the numbers you act on are human visits.
Revenue
Visit to enquiry to customer to money, joined from your own records — never estimated where a system is missing.
Your business online. Built to adapt.
Start with the site you already have, or create something new. Siteleon helps you build it, understand it and keep improving it as the business changes.
No technical setup · Keep your existing site if you want to · [email protected]