Consulting

Your consultancy online — expertise a stranger can verify in ninety seconds.

Most consulting work arrives warm — a referral, a former client, someone who heard you speak — and the first thing every one of them does is check the site. Siteleon turns what you actually do into structured knowledge: sectors, engagement types, methods, and the people who do the work. Pages are built from that record rather than from another round of transformation language. Then it shows you which pages a referral read before getting in touch.

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“Half my work comes from referrals, and the first thing a referral does is look me up. The site reads like a brochure from 2019 — strategic transformation partner — and says nothing about the three sectors I actually work in. I have no idea whether it has ever won me anything.”

Illustrative of the trade, not a customer quote.

For consultancies sold on judgement, where most enquiries arrive already warm.

The pages a consulting site actually needs

Services
Sectors We Work In
Case Studies
Insights
The Team
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Siteleon proposes this structure from what you tell it about the business, then you change whatever it got wrong before anything is built on it.

What matters here

What is different about consulting.

Referrals check you before they call

Warm enquiries look like direct traffic and leave almost no trace in a normal analytics report. Siteleon keeps the pages a person read against the enquiry they eventually sent, so you can see which case study does the persuading. It is usually not the one on the homepage.

Your methods are knowledge, not copy

Sectors, frameworks, engagement shapes and indicative day rates are stored once as facts, with articles and talks connected to them. Take on a new sector and the pages that should mention it are proposed together, as drafts you approve. Nothing about your positioning is rewritten without you seeing it first.

Retainers and diagnostics are separate pipelines

A two-day diagnostic and a year-long retainer should never sit in the same total. The customer record tracks engagement type, proposal value and stage, so you can tell which content precedes the larger pieces of work. Where your invoicing is connected, the revenue record closes the loop on what each enquiry became.

Professional ServicesEvery enquiry arrives with the reading that led to it.

Industries

Other trades.

HVACFor commercial and domestic HVAC firms that run on callouts, contracts and coverage.ConstructionFor contractors whose next job is decided before anyone picks up the phone.ConsultingFor consultancies sold on judgement, where most enquiries arrive already warm.AccountingFor practices with two busy seasons and clients who stay for a decade.LegalFor firms where one enquiry becomes a matter, and a matter runs for years.Real EstateFor agencies measured in valuation requests, branch by branch.HospitalityFor hotels and venues where the direct booking is the margin.RestaurantsFor restaurants chosen in under a minute on somebody's phone.AutomotiveFor garages, bodyshops and dealers whose customers are either due or gone.Healthcare BusinessesFor clinics and practices — the business side of being found and booked.Home ServicesFor trades where the job goes to whoever answers first and looks legitimate.TechnologyFor software and IT companies whose buyers read everything and fill in nothing.

Your business online. Built to adapt.

Start with the site you already have, or create something new. Siteleon helps you build it, understand it and keep improving it as the business changes.

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No technical setup · Keep your existing site if you want to · [email protected]